HOW I WORK

Over the years of working on projects in different industries, whether in architecture or digital services, ranging from small bespoke solutions to large global deliverables, I calibrate with any team of professionals.

I've come to follow principles such as mindset awareness and openness to change and learnt that the most important to be is a team player.

This enables me to gather people to create beautiful solutions, exceeding business needs and providing meaningful experiences for the customers.

DESIGN THINKING

A framework for creating beautiful solutions.

How?

THE DESIGN

JOURNEY

All goes along a process set on efficiency, consistency, and having fun! Emphasising a solid research, effective communication and using appropriate technology.

EFFICIENCY

Right tool, right perspective. I care about involving the right people on initial brainstorming, to get common understanding on what we’re building. I focus on using tools effectively, in order to reach their peak value and get the message across properly. I avoid getting caught on unnecessary details - saving the time for polishing the final designs.

CONSISTENCY

Less is more. I focus on scaling the approach to the needs, using wireframes and design thinking method. Focusing on analysis and taking care of testing and iterating through the full concept development process. Aiming to provide simplification and consistency in the final experience.

HAVE FUN

Right here, right now. Short iterations, frequent testing on small scale to quickly validate ideas, identify and fix mistakes. But also take risks and have fun. Keeping a development team up to date and sharing the same goal is key for tackling issues and reach great achievements.